Don’t subscribe to get rich quick schemes.
These are so tempting and because of the way our minds are conditioned, it’s pretty easy to fall for them. We all love success, especially when it comes quick. There are thousands of websites out there trying to get you to part with your money, and inferring that you will immediately start reaping the rewards. Don’t be fooled by compelling one page sales letters, often with copies of bank statements, and invariably concluding with free gifts worth hundreds of dollars. Often the letters are sprinkled with testimonials and attempt to close the sale by offering only a “limited number left” for sale, or you are warned of an imminent price increase. Check some of them out. Make a note of the price and the suggested uplift date. Does it really happen? Check out some of the reference sites. Are they really sites of substance, in which you would place the utmost faith in their recommendations? Yes, you can make money, but it is usually after the passage of time, and not without a good deal of effort.
Don’t pay for “How-to” information.
Rather, invest in tools that will help you build your website faster while helping other people. Think of how this 3D printing technology will change the housing market. Actually, it’s already happening.
There are thousands of publications offering, at a cost, to teach you how to bring about search engine optimization, rank highly with search engines or become an affiliate guru. Keep your money in your pocket and seek similar advice for free. Let me start you off by pointing you at some free publications which will get you on your way. Brad Callen’s “Search Engine Optimization Made Easy” is a useful read. To emphasize my point about rogue web traders, I did a Google Advanced Search for exact matches to the title “Search Engine Optimization”. At the top of the first page were several ads ( Didn’t bother), ranking Number 1 out of 26,400.000 was a website offering to sell you this one marketing book (that you can get for free if you do your diligence) for $29.95.
Look Ken Evoy’s Affiliate Masters Course is an excellent free read. Whilst one of its aims is to educate the reader about affiliate schemes, much of the content relates to pretty much any website.
You might also want to download another good free read, “The Net-writing Masters Course.”
Do get yourself a suitable domain host.
There are some very important points here. To ensure minimum of downtime from your host do not join any of the free hosting sites. The fist host we selected still has a maximum of two sites before they start to increase the annual fee. I highly recommend Hostgator. They lead the way in a very newbie friendly and affordable platform. You should possibly consider one that offers an unlimited number of autoresponders, if you feel that you may need this facility in the future. As the site we have recommended on our website, you might find that Hostgator compares favorably with anything else. Make sure that you are comparing like with like when it comes to number of domains, web space, band width etc.
Limit yourself from buying links and more importantly do not purchase from web sites offering you tens of thousands of email addresses. Whilst it can be a pain, you must build up your own links, and your own opt-in list of email addresses. To assist with link building, particularly with keeping track of where you are in a link relationship we use a truly excellent piece of software, outlined on our website. Not only does it generate the link pages but it handles the sending of emails from templates.
Do carry out search engine optimization. (SEO)
Your website will go nowhere unless you have carried out the basics. By this I mean searching for and using keywords, developing a link strategy, writing and submitting articles, and promoting your site in other ways like social media. For keywords use the “Tour” at wordtracker com and then try it for free. For SEO read Brad Cullen’s free e-book which will be available on our website. For tuition on how to write articles, go to Joe Robson’s site at adcopywriting.com. Joe has had many years of copywriting experience, and his advice is free.
Do get good article submission software.
For our experiences do a Google Advanced Search for the exact phrase “Articles to Directories in the Newbie World” and select a website to read about our experiences. We found disappointing submission companies, mediocre software and again came across the heavy sells, upsells, one pagers with free gifts. This prompted us to design our own. We have now made the decision to share it with others, and we are currently preparing it for commercial use.
Get easy-to-use web design software.
Install WordPress for free. It’s the best platform for content management. Nearly all web design software writes the HTML code for you. Some packages are very cheap, reflecting functionality. Others are very expensive, but with considerably longer learning curves. Nearly all require the purchase of some extra software for search engine optimization. We have recently carried out an in-depth review of a web design package which led us gently by the hand through SEO and optimized each page for us. Feel free to sign up and receive our review updates for this package.